New Video: Rihanna - "What Now"

Rihanna kept good on her promise to deliver the visuals for her latest single "What Now" today and the wait is now over. In the Behind The Scenes footage for the video Rih described the visuals for the melodic tempo ballad as "kinda of eerie and very creepy". The track comes from her latest album Unapologetic that is available for purchase in stores and on iTunes now.                                                              XO